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Privacy Policy

This is the Privacy Policy page for muscletrail.com/ca-en, an internet website offered by The Muscle Trail LLP. This Privacy Policy will be applicable whether you are accessing the website via a personal computer, mobile device, or any other technology or devices now known or hereafter developed or discovered and whether you are accessing the website as a registered user or any other user of the website. Please note that your privacy is important to us, and take a moment to familiarise yourself with our privacy practice. In addition to this, it should be noticed that we may amend this privacy policy from time to time by bringing updates to this page, so you are advised to check this page periodically to make sure that you are informed about any alterations and modifications in this page or the website that we have recently implemented. In case you find yourself not agreeing with this privacy policy, you are advised not to take part in the site or any of the features offered on the site, nor are you advised to take part in any activities or services offered on this site.

Collection and Use of Personal Information

Personal information stored on this website is the data that can be utilized in order to distinctly identify or contact a single person. Hence, to enhance your user experience on this website or the services provided by this website, you may be asked to provide your personal information at any time you are in contact with us or by our affiliates. Under certain circumstances, we may choose to share this personal information with our affiliates and may utilize it consistently with this privacy policy.

Here is some set of examples representing how we collect the personal information of the users on this website:

While creating an account on this site, you will be required to provide certain personal information such as your first and last name, address, contact number, and other details such as your email address. Also, you will be required to set a password to access this site and make orders.
In case you choose to establish communication with us via email or via our website by telephone in writing or through any other means of communication, we may choose to collect any personal information that will be provided by you by your consent.
To take part in contests and sweepstakes that our promotions on our websites, you may be asked To complete a separate registration process. The registration process may ask you details such as your first and last name, address, telephone number, and date of birth. Along with this, it should be noted that additional information may be required depending specifically on the promotion. However, submission of such information might be optional. The entry page of the promotion of rules will provide the specific requirements.

Following are some examples of how we utilize personal information that we store in our database:

Your personal information that we collect by your consent allows us to keep you updated and posted on our latest product announcements, promotions, special offers discounts, and upcoming events. Additionally, it helps us improve our product services, content advertising, and marketing strategies.
Depending on circumstances, we may choose to use your personal information in order to send important notices. As this information is critical to you and your interaction with us, you may not opt out of receiving these communications.
Furthermore, we may also choose to use your personal information for carrying out our internal processes such as audits, data analysis, and research in order to bring improvements in our products, the services we offer, and our customer connections and communications.

If you take part in any sweepstake contest or any similar promotion, we may utilize the information that you provide to monitor those programs.

Collection and Utilization of Personal Information

Non-personal information, hair, is the data available in a form that doesn't allow direct linking with any particular individual. As it is the basic functioning of most of the websites, we may choose to collect use and disclose non-personal information such as the internet protocol address or IP address of the user, the type of browser, the language selected, the internet service provider or ISP, referring and exit pages, date and time details for any purpose, and many other things to better understand the behavior of the user and facilitate the effectiveness and efficiency of our content, advertising, and marketing.

We collect two basic types of information from you in conjunction with your use of the Muscle Trail, personal information, and non-personal information. Personal information is information that you may supply to us, as described more fully below, i.e., when you make a purchase, obtain a subscription, complete a survey or participate in a promotion, attend or participate in a program, register on the Muscle Trail Website, upload content to a website or app, participate in a community, or provide your e-mail address. Non-personal information includes information that does not personally identify you, but it may include tracking and usage information about your location, demographics, use of the Muscle Trail, and use of the internet (“Non-Personal Information”).

In order to provide you with the best customer experience, we occasionally ask you to tell us a little about yourself. The type of personal information we collect when you register on or use our Muscle Trail Website, check out online, or pay at the register may include the following (“Personal Information”):

Your name, address, telephone number, birth date, and email address.
Credit or debit card information.
Loyalty Program Membership number and expiration date.
Passwords and usernames associated with our Muscle Trail Website and/or to authenticate your participation in a program or purchase of goods or services.

In addition, when you interact with the Muscle Trail, we may collect certain information that does not identify you individually, and to the extent, you interact with Muscle Trail that are our websites, interactive communications, or apps, our servers may automatically keep an activity log of your use of our Muscle Trail Website. Generally, we collect and store the following categories of Non-Personal Information:

Non-identifiable demographic data such as age, gender, and five-digit zip code.
Device information about your computer, browser, mobile device, or other devices that you use to access certain of the Muscle Trail. This information may include IP address, geolocation information, unique device identifiers, browser type, browser language, and other transactional information.
Analytics and usage information about your use of the Muscle Trail Website.
Additional “traffic data” and log files such as time of visit, date of visit, software crash reports, session identification number, access times, and referring website addresses.
Other information regarding your visits to and use of the Muscle Trail Website is not Personal Information.

Revelations to Third Parties

For the overall improvement and benefit of our products and services, at times, we may choose to make certain personal information available to strategic partners that are associated with us in order to provide products and services or any kind of help that we may require. However, personal information Will only be made available by us to provide or bring improvements to our products, services advertising, and marketing strategies; it won't be shared with third parties for marketing and advertising purposes.

Under some situations, we may also make decisions related to the disclosure of any information or details that we have related to you involving your identity. If we mention that such disclosure or revelation is necessary for association with any investigation or complaint related to your utilization of the website, or to identify contact, or bring legal action against someone who may be causing injury to or interfering with our rights or property of visitors to or users of the site. muscletrail.com/ca-en has all the rights to disclose any information that we deem critical to comply with any law that is an applicable regulation legal procedure or a request from the governmental organizations. We may also choose to disclose your personal information when we find out that the applicable law requires or allows such revelations, including exchanging details with other companies and organizations for ensuring fraud protection or if we find the disclosure is reasonably critical to enforce our terms of use. In addition to this, in the event Ko undergoes a procedure of corporate reorganization merger or sale, we may choose to transfer any and all the personal information that we have collected to any third party involved in such transaction.

Collection of Your Source IP Address/Location Information

We may collect and store location information about you associated with your account that you volunteer on or at a Muscle Trail Website or enable it to be collected through certain of the Muscle Trail Website on your device. Except for the collection of your source IP address, which may disclose the location of your device at the time you access the Muscle Trail Website, we do not collect any location information that you do not volunteer or enable. We will delete any location information that you request us to delete.

Collection of Personal Information Through Social Media Platforms or Using Your Social Media Logon

When you interact with any Muscle Trail page or account on a social media platform, including, but not limited to, Facebook, Twitter, Google+, Tumblr, LinkedIn, YouTube, Instagram, or Pinterest, we may collect the personal information that you make available to us on that page or account including your account ID or “handle.” However, we will comply with the privacy policies of the corresponding social media platform, and we will only collect and store such personal information that we are permitted to collect by these social media platforms. If you publish your social media profile to Muscle Trail, we may collect personal information that you make available as part of that profile.

How We Use Your Information

You can browse our Websites, download our App, pay with cash at a store, or use certain of our other Muscle Trail Websites without telling us anything personal about yourself. But we need some Personal Information to do many things on the Muscle Trail Website. For example, we can’t ship your order if we don’t know your address. Your Personal Information also helps us provide personalized support. We use your Personal Information and Non-Personal Information to:

Process a purchase made online or with a credit card in-store.
Process a return or exchange of a previously purchased item.
Assist you with questions about products, delivery, billing, or other issues.
Register you for an account on our Muscle Trail Official Website or for an event.
Facilitate an easier, customized online or in-store experience when you register on our Muscle Trail Website or give us your preferences.
Improve product offerings or services in your area or in-store.
Send email receipts, order confirmations, and delivery confirmations.
Send customized mailings and emails with special offers, information, and notices.
Provide benefits and content for Loyalty Program members.
Enable posting and follow-up of customer comments, reviews, and suggestions.
Confirm your identity to help prevent fraud or theft.
Facilitate your participation in communities, forums, or other areas where you contribute content, reviews, or other feedback.
Administer your participation in a contest, sweepstakes, survey, or another event.
Evaluate, improve and administer our services, products, and programs.
Utilize services administered or hosted by one of our contracted service providers or in-store associates.

Use and Operation of Our Muscle Trail Website

Intended Site Use:

Muscle Trail Websites and any interactive features are not intended or designed to attract users under the age of 13. We do not collect Personal Information from any person we know to be under the age of 13. If you are under 13, we ask that you not send us any Personal Information. The Muscle Trail Websites and any interactive features are intended for users from the United States and those not governed by privacy policies of other countries. Users from the European Union are advised not to disclose Personal Information to Muscle Trail. Information sent to us will be housed on servers located in the U.S. states of New Jersey, Pennsylvania, and Virginia. Do not send us information unless you consent to the application of U.S law and to the use and disclosure of your information consistent with this Privacy Statement.

Cookies:

The Muscle Trail Websites and interactive features use cookies so that we (1) know who you are, (2) can access your account information (stored on our computers) in order to deliver products and services, and (3) can personalize the Muscle Trail Websites according to your preferences. Any pages on the Muscle Trail’s Websites where you are prompted to log in or that are customizable require you to accept cookies. Cookies are also required in order for you to add multiple items to your shopping cart before checking out. You may set your Web browser to notify you when you receive a cookie. However, if you do not accept cookies from the Muscle Trail’s Websites, you will limit the functionality of the Muscle Trail’s Websites.

We also use cookies to improve the performance of our advertising on other websites. Although you may not opt out of receiving online advertisements generally, you may control the collection of data on our Websites that are used for interest-based advertising during your visits to other websites.

We may use various services of third parties to collect and use anonymous information about your visits to and interactions with the Muscle Trail websites through the use of technologies such as cookies to personalize advertisements for goods and services. Some of these personalized advertisements will impact your experience on the Muscle Trail websites and interactive features.

Tracer Tags:

Muscle Trail’s Websites may also use a technology called tracer tags. These may also be referred to as Clear GIFs or Web Beacons. This technology allows us to understand which pages you visit on the Muscle Trail’s Websites. These tracer tags are used to help us optimize and tailor the Muscle Trail’s Websites for you and future visitors.

Do Not Track:

Your browser or device may include “Do Not Track” functionality. Because a “Do Not Track” compliance protocol has not yet been finalized, Muscle Trail’s information collection and disclosure practices, and the choices that we provide to customers, will continue to operate as described in this Privacy Statement, whether or not a Do Not Track signal is received.

Outside Links:

This Privacy Statement only applies to the Muscle Trail websites. The Muscle Trail’s Websites and Muscle Trail’s interactive features may include links to the websites of business partners, vendors, and advertisers. These other sites and the information you submit to them are outside of our control. These websites may collect information about you and operate according to their own privacy practices, which may differ from those in this Privacy Statement. Consult that website's privacy policy for more information about their practices and policies.

REVELATIONS TO THIRD PARTIES

Under some situations, we may also make decisions related to the disclosure of any information or details that we have related to you involving your identity. If we mention that such disclosure or revelation is necessary for association with any investigation or complaint related to your utilization of the website, to identify contact, or bring legal action against someone who may be causing injury to or interfering with our rights or property of visitors to or users of the site. muscletrail.com/ca-en has all the rights to disclose any information that we deem critical to comply with any law that is an applicable regulation legal procedure or a request from the governmental organizations. We may also choose to disclose your personal information when we find out that the applicable law requires or allows such revelations, including exchanging details with other companies and organizations to ensure fraud protection or if we find the disclosure is reasonably critical to enforce our terms of use. In addition to this, in the event Ko undergoes a procedure of corporate reorganization merger or sale, we may choose to transfer any and all the personal information that we have collected to any third party involved in such transaction.

When We Can Share Your Information:

We do not disclose any of your Personal Information collected by us to any companies except (a) to Muscle Trail’s parent, subsidiaries, or related entities or (b) to Muscle Trail franchisees or their parent, subsidiaries, or related entities or (c) as otherwise disclosed in this Privacy Statement. In no event will we sell or rent your Personal Information as part of a customer list or similar transaction. When information is shared with a third party, that party is instructed to use your Personal Information only to the extent necessary to perform their contracted functions. They are instructed to maintain the security of your personal data. We may share your Personal Information with:

A delivery service (e.g., UPS, U.S. Postal Service) when a purchase or return is being shipped.
A contracted service provider (or an affiliate of a contracted service provider) in the administration or performance of any aspect of our business operation or Muscle Trail Websites (e.g., payment processing).
Advertisers or other companies with whom we have a marketing relationship in order to send you information/offers that we believe will be of interest to you.
An affiliated business of Muscle Trail or Muscle Trail franchisee.
A business party to whom Muscle Trail or a Muscle Trail asset is sold, transferred, or used as security, as part of that transaction.
Law enforcement officials or judicial authorities when required of Muscle Trail or any of our service providers. This includes matters involving claims of personal or public safety; in response to a search warrant or other legally valid inquiry or order; a request by an investigative body in the case of a breach of agreement or contravention of law; in litigation involving Muscle Trail or a contracted service provider; or as otherwise required by law.
Appropriate persons in emergency situations as we determine reasonably necessary to protect and defend our rights or property, you, or any of our other customers, employees, agents, or users.
Appropriate persons or entities to assist in debt collection where you owe a debt to us.
Appropriate persons or entities in conjunction with fraud protection.

SAFEGUARDING OF PERSONAL INFORMATION

You should be aware of the fact that the transmission of information and data via the internet is not entirely safe and secure, and hence we cannot guarantee the security of your data and data that has been transmitted to our site. Hence, any such transmission is at your own risk. However, in order to prevent these transmissions, we have taken precautions involving administrative, technical, and physical measures to protect your personal information against any theft, loss, miss conduct, or unauthorized access without your permission, revelation, modification, or destruction. We assure you that we will continue to take such precautions for as long as we possess your personal information.

THIRD-PARTY SITES AND SERVICES

The website may contain links to third-party websites. The data and information collected by the third parties may include your location or contact details and is governed by their own privacy practices. We motivate you to learn more about the privacy practices of those third parties as we won't be responsible for the safeguarding and privacy of any information and data that were provided to third-party websites.

COOKIES AND DO NOT TRACK REQUESTS

The muscle Trail.CA website makes use of cookies and other persistent identifiers to advance your experience on the website and track information related to visitors and visits to our website. Cookies are referred to as small files that allow this website or service provider's system to determine your browser and carry specific information. Customers may have the capability to have their personal computer want them each time a cookie is set. You can also select to turn off cookies through your browser. The functioning of each browser is different, so you have to look at your browser help menu to learn the exact way to alter your cookies. Turning cookies off may interfere with the normal functionality of the website.

Along with this, it should be noticed that some browsers may transmit Do not track signals to the websites via which the browser establishes communication. At present, muscle Trail.ca is not taking any action in response to the signals.

REQUEST TO OPT-OUT, REMOVE OR MODIFY INFORMATION OR DATA.

In case you don't intend to be on our electronic mailing list, you will be provided an option to opt out at any time. However, to alter your email subscription settings, you will be required to unsubscribe from emails via the unsubscribe link provided in each email you receive. You can also choose to log in to your account on our website and all to your email preferences in my account section on the website. To alter or remove your personal information and data from a database, go to my account section and remove or alter the information or data you wish to modify.